You will be taken to Idea's Twitter page. For your comments please click 'Feedback' or else click 'Ok'
Fostering a sense of pride amongst our employees about their association with Idea is an integral part of
This is best expressed in the words of our Chairman’s Mr. K.M Birla, who said, “I believe that great and
lasting businesses are never built on the quick sands of opportunism. If living by our values means,
perhaps growing at a pace slower than we would otherwise have liked, so be it.”
As a Pan India organization with diverse markets and cultures, what binds each and every employee of Idea are the
core 5 values – Integrity, Commitment, Passion, Seamlessness and Speed.
Our Employee Value Proposition – World of Opportunity
As part of our efforts to create an inspired work place, we offer a world of opportunities to our employees. Our people are empowered to take responsibility early in their career. We have a culture of openness, empowerment and transparency.
The following four tenets which is articulate in our employee value proposition (EVP)
1. Opportunities to build careers
Ensuring that 70% of leadership positions are filled internally from talent within thebusiness
Encourage and facilitate movement of talent internally
Leverage Internal Job Posting (IJP) to create a strong internal market that will provide career opportunities for
junior, middle and senior manager across the business
Establish a career support service for employees through career portals, train line manager as career coaches
2. Opportunities to learn and develop
Provide adequate financial support to learning in good times and bad times
Building specific skills in managers through cutting edge functional skills, leadership training, behavioral
competencies, knowledge integration programs, career stage programs,knowledge management etc.
3. Opportunities to be rewarded and recognized
Clear linkage of reward to performance
Total rewards strategy with combination of base compensation, short term incentives and long term wealth
4. Opportunities for an enriched life
Employee wellness initiatives depending on demography and local needs
Employee assistance program through use of technology, counseling, employee services, common interest
groups, leave to pursue personal areas of interest
Education facilities for employees’ children, scholarship for higher studies, family care,etc.